The Irish Institute of Nutrition & Health needed help with their social media strategy to grow their brand online and attract more students to their courses in Nutrition.  We developed a programme to position the team at the college as experts in their area.  This is managed with a regular blogging programme, Facebook marketing, Pinterest & Twitter, all managed by DigitalBusiness.ie

The IINH is the only institute in Ireland offering accredited courses in Nutritional Therapy since 2002.  It is a well established institute and has grown in success year on year.  It is also the only institute offering a holistic offering to students with a balance of academic and practical methods including cooking for health.  The food and cooking aspect is brought to the courses by working in partnership with ‘The Soul Food Company’.

What we did

  • Digital strategy
  • Blogging calendar development
  • Blog article publishing
  • Facebook campaigns
  • Pinterest & Twitter
  • Content management & publishing
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